Cambridge Analytica

“The whole country was divided region by region, city by city, area by area, into alphabetical groups (Surnames A-E was Life Administration Group 1 and so on).
The National Identity Proof Scheme Department (NIPSD) then assessed each individual before providing the relevant benefits. To that end, each Citizen had to set up a Citizen’s Account and prove the specifics of their case before they could receive their rations, healthcare and housing.
In order to receive the most bespoke care and benefits, all past afflictions, psychological traumas and abuses had to be confessed. Indeed, every aspect of a Citizen’s existence had to be divulged. All social media posts, likes, comments, email correspondence, phone records, texts and internet browsing history were combed to corroborate the information each Citizen had provided – and to weed out those with questionable pasts. Many a low-level facilitator was adjudged an arch criminal for selling an eighth of hash here and there. The plethora of personal details held by various private agencies and companies and state-run departments were also collected. Details of every app you’d ever used were gathered and if details emerged of an STD, for example, your interactions on dating apps were looked at to see who your sexual cohorts had been and then they in turn were checked out, and so on. Only once this process was complete was a NIPSD card issued and benefits able to be enjoyed.
In the past such cards had been threatened for reasons ranging from international terrorism to identity theft. Finally, they’d been brought in to set up an elaborate dole.”

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